CUSTOM JAVASCRIPT / HTML
CUSTOM JAVASCRIPT / HTML
FINDING THE 
'CULT BRAND CODE'
FINDING THE 
'CULT BRANDING CODE'
  • CREATE COMMUNITY COHESION
  • Turn content into experience with Member Missions 
  • Increase retention & loyalty  with Loot, Milestones & Citizen X systems
  • Get endless amounts of proof using the Spotlight Matrix

"PUTTIN' A PRICE TAG ON MAKING THE WORLD FEEL SOMETHING"

WE BELIEVE...The future belongs to the creators.

To those who can conjure hope where there is none.

Who step up and lead strangers on the internet to a better way.

Who build a Kingdom around them. 

Those are the ones who won't have to worry about tomorrow.

because they're building it.

We didn't peak in high school....
This is our come up story.
Going to business conferences with my mom, we figured if we could learn "online marketing", we could have the dream life where we choose our clients, our timelines, and our timezones. 

This put us on a journey of trying to "make it" in our 20s. 

We were looking for our system we could help clients succeed with online.
We just kept pivoting...
  • SEO
  • Reputation Management
  • ​Websites & Funnel building
  • ​Copywriting
  • ​Facebook Ads
We couldn't quite find our sweet spot for helping clients create predictable success. 

It wasn't until we lost our main client (and 85% of monthly revenue) that we took a step back and realized we don't want to be "better marketers". 

With everyone competing for attention so they can sell you their shit, trying to find the next tactic that will hold someone's attention started to feel like babysitting toddlers for a living.  

Instead we wanted to figure out what makes brands and products
"more marketable" so that we don't have to work so damn hard every time.

Because some brands out there don't have to try as hard.

We wanted to know what was the *thing* that makes people want to buy from one brand over another.

What creates brand preference and brand loyalty?

If we could crack that... 
we don't have to work as hard to market these brands. 
 
So we drained what's left of our bank account to hire a 7-figure funnel coach - this guy knows a formula for predictable success if he's done it SEVEN TIMES! 
$13,000 later we get the chance to ask the million dollar question (literally) "what seperates a million dollar funnel from the rest...?"
and here was the genius we waited so long for:

"Well bro, it really depends on who hires me...we just build the funnel."

He proceeded to tell us some businesses just have a better message, and he just builds the webinar funnel.  

Disappointed that there was no special sauce here...
we set out to find it ourselves.


So we found the 2 Comma Club award winners to message hack what they were doing and find the pattern overlaps. 

We transcribed the words of the 7-figure video sales letters on Clickbank to see what they said, in what order, to encourage a frenzy of buyers from the internet. 

We studied Cult Brands like Starbucks, Lululemon, Apple, Harley D... your usual suspects... we figured they all did something similar to achieve cult-like brand preference and loyalty. 

We studied real cults to learn how seemingly normal people end up converting into a broke weirdo with a strange God. 

We studied movements to learn how to make crowds of people sacrifice their own comforts to do something for the greater good.

We studied Psychology and what makes humans make decisions, what shapes human behaviour? 

And we lived cheap in places like Mexico & Ukraine because we didn't really have anything to sell to clients. 

'PRODUCTS' DON'T CHANGE LIVES
'PRODUCTS' DON'T CHANGE LIVES
💀 Average completion rate sits at 6%
💀 There's terrible engagement in groups
💀 Lots of cancellations & refunds
💀 No free referrals
💀 It keeps you in the product launch cycle forever
BUILDING YOUR CORNER OF THE INTERNET
BUILDING YOUR CORNER OF THE INTERNET
A KINGDOM ...
👑 Has colonized citizens 
👑 Has uniformity & Camaraderie
👑 has high retention because it's gamified
👑 has easy buy in because of the hope formula
👑 Has members getting tattoo's of the brand

(it's free)

join the next wave of creators building their Kingdom 
But we learned a lot of interesting things about how people operate, and how you can leverage your brand to rally people together toward something greater.

We also learned that if you don't have a brand narrative, your customers will create one for you (usually not a good one).

But if you build for the primal triggers of the brain, mostly, a sense of belonging and a sense of identity, you can influence human behaviour throughout the whole brand.

Armed with our own process, we came back to Canada and met up with The Funkster
A fitness trainer for men with an incredible story and lots of products, but there was no clear brand narrative. He also had a hard time getting customers and getting engagement in his membership... 

We came in and applied our cult branding framework to rebrand his membership into the "Over 40 Alpha" with the focus not on working out or eating right, but to increase Testosterone naturally after 40 while becoming an Alpha for your family. 

Once the experience was created, we knew we had something special when a customer got a tattoo of the brand. 

Only 112 days from brand new to branded.

This led us to other experts who wanted "The Funk Roberts"

We've partnered to create the Kettlebell Warrior Academy - we're now celebrating our 12 month graduates, which is 3x the avg retention in fitness.

We've partnered to create the Assassin Academy -  we're getting our 40th monthly payment coming in from members right now. Sick retention

And we're helping people 2x their Real Estate returns through Short-Term Rentals over at Rest Methods. Check it out if you want to be rich.

And we launched brand of our own for the degenerates who want more by doing less with a lucky hat.
Get lucky at Spiritual Bukkake.com  

which led us to a 2 COMMA CLUB AWARD 
If you want our help building your belonging brand.
smash that yellow button below. 
TL;DR version: 

We've spent the past 5+ years foraging the world for answers to what makes a brand sticky after years of "throwing shit at the walls" marketing strategies.

We've looked at how cults work, how movements are started, and invested in every kind of coach and digital course out there on marketing tactics. 

We hunted for the system we could use to create predictable success for the deserving brands who don't want to work so hard.

Once we found traction (and flew across North America to test it, unpaid) we started partnering with a few experts to co-create their Cult Brands. 

What started as 27 Tribe Secrets is now condensed into a simple 6-part Cult Branding framework. 

You can grab the framework to apply to your business, or you can smash that button below to chat about getting our help. 

Until then, stay beautiful. 

The Twins.
  Copyright 2022 | BRFTBRNDS | CULT BRANDS 
No bad days.
  Copyright 2023 | BRFTBRNDS | CUSTOMER CULTS

No bad days.
  Copyright 2022 | BRFTBRNDS | CULT BRANDS 
No bad days.
  Copyright 2022 | BRFTBRNDS | CULT BRANDS 
No bad days.
THE ADVENTURE TRULY BEGINS ONCE YOU GET THE SALE. 
The success of your product has to do with the entire experience from how you invite audience into your world, to delivery, to the meaning baked into using the product, and even the way it affects their identity.
FILL IN THE FORM AND LET US KNOW WHAT YOU'RE BUILDING
IF YOU WANT TO HAVE THE BEST CUSTOMER EXPERIENCE
& DOMINATE 2021

Step 1: Fill in the form.
Step 2: We will look over your project and email you back 🏰
& give at least 1 idea you can steal 💡